Search Engine Marketing - Para saber mais...

Para saber mais: 

  • Bacon, Mark. Write Like the Pros: Using the Secrets of Ad Writers and Journalists in Business. New York: John Wiley & Sons, 1988.
  • Bird, Drayton. Commonsense Direct Marketing. NTC Publishing Group, 1994.
  • Caples, John. How to Make Your Advertising Make Money. Englewood Cliffs, NJ: Prentice-Hall, 1983.
  • Caples, John. Tested Advertising Methods. Englewood Cliffs, NJ: Prentice-Hall, 1974.
  • Cialdini, Robert B. Influence: The Psychology of Persuasion. New York: HarperCollins, 1998.
  • Collier, Robert. The Robert Collier Letter Book. Oak Harbor, WA: Robert Collier Publications, 1937.
  • Garfinkel, David. Advertising Headlines That Make You Rich. Morgan James, 2006.
  • Girard, Joe. How to Sell Anything to Anybody. New York: Simon & Schuster, 2006.
  • Kennedy, Dan. The Ultimate Sales Letter. Holbrook, MA: Adams Media, 1990.
  • Nicholas, Ted. How to Turn Words into Money. Indian Rocks Beach, FL: 2004.
  • Nixon, Richard Gilly. The Lazy Man’s Way to Riches. New York: Viking Penguin, 1995.
  • Ogilvy, David. Confessions of an Advertising Man. New York: Simon & Schuster, 1988.
  • Schwartz, Eugene M. Breakthrough Advertising. Bottom Line Books, 2004.
  • Spoelstra, Jon. Ice to the Eskimos. New York: HarperBusiness, 1997.
  • Vitale, Joe. Buying Trances: A New Psychology of Sales and Marketing. Hoboken, NJ: John Wiley & Sons, 2007.
  • Vitale, Joe. Hypnotic Writing. Hoboken, NJ: John Wiley & Sons,2006.
  • Vitale, Joe. Turbocharge Your Writing. Houston, TX: Awareness Publications, 1992.
  • Wheeler, Elmer. Tested Sentences That Sell. Englewood Cliffs, NJ: Prentice-Hall, 1937.
  • Wheeler, Elmer. Word Magic. Englewood Cliffs, NJ: Prentice-Hall, 1939.